Canadian Webinar Series
Upcoming NIQ Webinars
Understanding Omni Channel Shopper better than ever with NIQ Canada
Thursday, November 30, 2023 | 2:00 PM – 3:00 PM ET
In this ever-evolving omni channel universe, we will explore the importance of channels with a view into new areas such as Beauty, Pet, Dollar and Online. We will demonstrate the power of our new panel by looking not only at current blind spots from a channel perspective but also from areas of ethnicities we can now get visibility into. We will dig deeper into Online specifically to understand shopper’s balance between online and off-line, what retailers are winning online in Canada, who is the online shopper and what are the top categories purchased.
Speakers:
Jenny Mabley
Vice President CSNA Insights, NielsenIQ
Jenny Mabley’s 28 years of NIQ experience encompass many of our toughest CPG issues. Jenny’s experience crosses many roles and functions including Client Service, Custom Analytics, Consumer & Shopper and most recently Customer Success Consumer & Consumer Sales. Trained in mathematics and statistics provide her the background to get to the root cause of issues and look for opportunities. With such an extensive NIQ background she is able to bring thought leadership to her client and the industry