Analysis
Shopper Segmentation
Displaying 12 results
Education
NielsenIQ Activate unveiled at C360 to navigate the evolving retail media landscape
Report
Diverse Voices: Discover the Black Consumer
Report
Diverse Voices: The Evolving Hispanic Consumer
Report
Diverse Voices: The Asian-American Consumer Base
Analysis
Consumers are looking for value, but it’s not a race to the bottom
Analysis
Unlocking consumption: Four consumer groups driving spend
Report
La oportunidad latinx: Cultural currency and the consumer journey
Report
It’s in the bag: Black consumers’ path to purchase
Report
Informed influencers and powerful purchasers: The Asian American consumer journey
Report
A fresh look into multicultural consumers
Report