For CPG brands, optimizing e-commerce performance is key to growing market share today and into the future. With online grocery orders being fulfilled by the nearest brick-and-mortar stores, the levers that impact online sales exist at the individual store level. You need a tool that will allow you to effectively:
- Manage out-of-stock
- Improve search ranking
- Monitor competitors’ price and promo
- Maximize ROI on promotions
NIQ Digital Shelf Analytics platform is the newest and only AI-powered tool that processes data from every e-retailer, every sale, every SKU, and every day. Through a simple dashboard, brands can leverage opportunities and address gaps at specific e-retailers to maximize performance.
Other tools provide brands with regional views through sampling, making accurately activating at the store level impossible. With NIQ Digital Shelf Analytics, we can help you capture opportunities and address gaps at the store level seamlessly.
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