Analysis
Forecasting
Syndicated Studies & Research
Enable your insights team to deliver fast, actionable global data that keeps shoppers at the center of your strategy.
The right answers require the right data
Get the answers your competitors lack with a custom-built survey based on manufacturers’ and retailers’ most pressing questions. Demonstrating vertical expertise, thought leadership and advisory capabilities.
Globally and locally curated insights
Deep analysis of changing shopping patterns
Research powered by 100% digital panel
Identify behavioral and attitudinal shifts
The retail landscape is undergoing one of the biggest transformations ever. Identifying and navigating the shifting complexities of consumer and shopper behaviors and attitudes are vital to success for a category, a brand or a store in order to foster and facilitate new avenues for revenue growth while driving continuous client engagement.
[TK — NEED IMAGE THIS IS PLACEHOLDER FOR THIS TEXT] Successful restages are more likely to have utilized upfront research before redesigning 41% of shoppers will continue to purchase a product because of its design.
Learn more about the new NielsenIQ Omnibus Study
1
In-market data cuts guesswork
Insights are driven by consumer-sourced data that is validated by retail measurement and qualitative data, social listening, and much more.
2
Custom-build
surveys
Tailored surveys can be customized to focus on retail trading partners’ most challenging pain points and priority needs. Get the insights your competitors lack.
3
Prompt and responsive delivery
Reports available at the time of purchase means no lost time in delivering insights and recommendations to your business partners.
How can we help you?
We know that there is no one simple answer to every question. Tell us what your unique situation and needs are, and we’ll work with you to find a solution that makes your life easier.
